What is a “Performance Max” campaign? A Performance Max campaign is a Smart Shopping cam...

WEBSITE TRAFFIC tab First, we need to login to Google Analytics and search for the client’s ac...

It’s important to consider the accessibility of your website so that anyone can access the informa...

To start we’ll be looking at Google Analytics 4: https://analytics.google.com/. Select the acc...

Before we have a template to import first we’ll need to have one to work with! To do this we n...

How to Install HotJar to a website. Log in to our marketing account in HotJar Click on the plus sig...